Our vision

To be pioneers in promoting green sustainability in the Kingdom of Saudi Arabia, and to contribute to creating a sustainable environmental future through innovation and effective partnerships. We seek for the “Naha Agricultural” initiative to be a model to be emulated in the field of environmental conservation, and a motivation to enable companies in the Kingdom to adopt environmentally friendly practices, thus enhancing the Kingdom’s position as a global leader in confronting climate change and achieving sustainable development goals.

Our message

Through the “Naha Agricultural” initiative, we seek to enhance environmental sustainability by providing innovative solutions that contribute to combating climate change and protecting natural resources. We are committed to supporting companies and various sectors in the Kingdom to adopt environmentally friendly practices, and to enhancing community awareness of the importance of preserving the environment, with the aim of building a sustainable future in line with the Kingdom’s Vision 2030.

Our goals

  • Combating desertification and preserving vegetation cover.
  • Contributing to reducing the phenomenon of climate change.
  • Environmental sustainability.
  • Contributing to finding solutions and transferring the principle of concern for the environment to various companies in areas affected by environmental problems.
  • Eliminating negative wrong practices in the fields of urban development, industrial activities, mining and roads.
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